Criteria
These are the criteria for start-ups who entered the rally:
Eligibility Criteria
- Established private companies (no projects, plans or ideas) in the web, mobile, enterprise and/or mashup 2.0 industry
- Funding situation: a maximum of 1 institutional round of financing raised
- Breakthrough innovation in technology or services (your product or service tackles a big problem in the market, or an opportunity that has not been exploited and you are offering an elegant solution that creates substantial value)
- International ambition and potential (to change your industry and market)
- Linked to Europe (location, founders, funding, expansion plans...)
Judging Criteria
- 3-year vision
- Market potential of the product/service (target market size, market evolution, reachable customers, gross margins...)
- Competitive advantage relative to current and evolving set of competitors (barriers to entry & sustainability, distribution and sales channels, pricing, cost structure, service chain, timing...)
- Value creation and realisation (break-even, cash flow, ROI potential,...)
- Achievements to date (patents, copyrights, contracts & customers, partnerships, references, product & quality certifications...)
- Fit of the management team (experience, track record, completeness,...)